The Front-End
SEO
Video's

Videos

Resolution

The same basic principle applies to videos as to images. Use a resolution that fits the display size and usage scenario. Here are some guidelines for video resolutions:

  • Small previews or embedded videos: Resolution: 640x360 pixels (360p) or 854x480 pixels (480p) Use: Small videos on pages or in blog posts.

  • Standard Definition (SD): Resolution: 1280x720 pixels (720p) Use: Suitable for most applications, such as standard video embeds on pages.

  • High Definition (HD): Resolution: 1920x1080 pixels (1080p) Use: Suitable for fullscreen videos and high-quality requirements.

File Size

Try to keep video file sizes as small as possible. Google looks at how well the website performs during indexing, and loading time is one of the criteria. Various network speeds and devices are considered.

Device/Connection Type

  • Mobile Devices 4G: Download Speed: 5-100 Mbps Upload Speed: 2-50 Mbps

  • Mobile Devices 5G: Download Speed: 50-1000+ Mbps Upload Speed: 10-100+ Mbps

  • Wired Connection (Ethernet): Download Speed: 50-1000+ Mbps Upload Speed: 10-500 Mbps

  • Wi-Fi (Home Network, 2.4 GHz and 5 GHz): Download Speed: 10-500 Mbps Upload Speed: 5-200 Mbps

Maximum File Size

Upload videos up to 1MB to ensure they load well on all types of devices and connections. Google looks at how long it takes on different devices for the first content to load (First Contentful Paint = FCP) and the largest content of a page (Largest Contentful Paint = LCP). A video larger than 1MB can take several seconds, which Google considers too long, leading to a lower index.

  • Maximum Video File Size: 1MB

Example: Downloading a 1MB Video on 4G

The download speed of 4G is 5-100 Mbps (Megabits per second). 1 byte = 8 bits, so 1 MB (Megabyte) is equal to 8 Mb (Megabits). Therefore, downloading the video takes between 0.08 and 1.6 seconds.

Example: Downloading a 5MB Video on 4G

The download speed of 4G is 5-100 Mbps (Megabits per second). 1 byte = 8 bits, so 5 MB (Megabyte) is equal to 40 Mb (Megabits). Therefore, downloading the video takes between 0.4 and 8 seconds.

Compressing Videos: Compress videos by downloading them at a lower resolution from an editor or using online tools to compress videos, such as FreeConvert (opens in a new tab).

Alt-Text

Good alt text for videos accurately and concisely describes the content and context of the video so that it is understandable to people using visual aids. Avoid unnecessary words and use relevant keywords without exaggeration. Google considers this for both accessibility and SEO.

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